Marketing, Social Media and Advertising
Saari offers 360 digital marketing services, including social media management, digital advertising, content marketing, influencer marketing, audience development and channel management all firmly rooted in our international DNA. Our approach to communications is designed to support the long-term business goals of our clients from both a cultural and channel perspective. We are multi-channel digital advertising specialists working on all relevant media and content types. With larger budgets, we partner with award-winning in order to deliver a cost-efficient global approach, which is sensitive to both culture and language. Our digital advertising strategies are firmly rooted in a deep understanding of SEO, chosen channel approach, social media, content and influencer marketing techniques.
Digital Transformation and Strategic Consultation
Our consultancy is aimed at helping our clients innovate, develop and grow their businesses by achieving a competitive advantage in the global marketplace utilising relevant digital technologies and strategies. We always start with the customer and by identifying and understanding their challenges and needs, we create digital solutions that transform their businesses with a firm focus on driving growth. The Internet of Things, Data, AI, VR/AR are examples of current technologies which bring with them new challenges and opportunities for nearly all business types. By fully understanding the 360 approach and, with over a decade of experience working with startups, software businesses and brands, we fully understand how to differentiate your organisation from the competition in order to make the maximum impact on business performance. We help our clients create new value and maintain momentum by transforming their thought processes. Our services include workshops, keynotes and team development guiding brands and enterprises through the digital landscape and refining existing teams.
Brand Building, Design and Development
In the current communications environment, B2B companies together with B2C companies need to adopt the same thought processes as a brand in order to attract new customers, buyers, business contacts and appease financiers. A brand is a company’s identity and character and is the cultural connection between companies and their communities. We understand the fundamental connection between a brand and its audience and it is through the application of this understanding, that we are able to help organisations craft brands which resonate with their wider communities whilst building prestige, value and credibility. Brand building is not just about typography and logos but reaches to the very core of a company’s values and ideals. We work with our clients to develop a strong brand presence and corporate identity that accurately reflects their values and places them in a superior global market position whilst still appreciating local key markets and culture.
Business Development and Partnerships
Through our extensive business network and our deep understanding of digital media, we are able to help you find, research and suggest potential partners to tackle this space at the top level in order to drive your business forward and attain the results you want. Our business development services include partnerships management, liaison and negotiation. A partnership could relate to finding a suitable technology partner for a tech company or perhaps a media opportunity with the likes of Guardian or a creative campaign opportunity with tech a la Spotify. Perhaps your enterprise is in need of a suitable media agency or requires an update to its overall tech infrastructure. Where we can’t help, we know who can.
Audience Insights Projects
Vast amounts of public data is at the disposal of brands and enterprises to help them understand audience segments through consumer insights. Social media insights alongside business data can help discover opportunities or redefine and focus to engage consumers but also assists in the study of competitors. Studying your audience or business segment can help in forming a more insightful digital strategy and optimising campaign delivery in order to support sales and brand performance. An audience insights study can be delivered together with wider research to understand and benchmark an industry.
Digital Law and Contracts
Saari services include expert legal and commercial advice on digital rights, contracts and the general practices of digital law. We advise our clients on how best to set-up and understand the digital marketing, e-commerce and product space. You may be intending to hire influencers and in need of a specific contract or your web environment may require terms and conditions for goods/services or you may need a confidentiality agreement or distribution agreement to be put in place. These are only a few of the types of services we offer to ensure that you are able to capitalise on your online presence and protect your business in this fast-evolving sector.
We project manage websites, eCommerce, marketing applications, cross-platform apps (iOS / Android) to support your brand and commerce with the appropriate, scalable technology. By applying tailored solutions, we ensure that a successful framework is put into place to help deliver and support our clients' long-term business objectives and goals. Development techniques, such as the selection of appropriate platform and content management systems, customer tracking, remarketing databases, localisation and automation are relevant considerations to support efficient long-term strategies.
We collaborate with the top London creative talent in the space of photography, videography and animation producing quality creative content required for a well-versed, multi-channel campaign. In addition to content production at Saari, we understand how UGC, crowdfunding, influencer driven content initiatives or partnerships can significantly influence the delivery of a successful content campaign.
PR Consultancy and Communications
Through our vast network of ‘best in class’ partner companies, we are able to co-ordinate and effectively organise and launch an internationally focused communications approach.